After setting up your Instagram business account, you will be champing at the bit to start your marketing. Take a moment to pause and refresh your mind. Research is your best friend when it comes to small business instagram marketing as there can be unforeseen pitfalls and interesting ways that you can boost your marketing […]
How-To Guide for Instagram Business Marketing in 2022 Read More »
Let’s say you have created a Facebook Ad, and it has gained some good traction for the period of the campaign. But now, the campaign is over, and you want to display this same ad on your page so it appears as a normal page post. With the many likes and comments the ad has
How to Easily Convert Your Facebook Ads into Normal Page Posts Read More »
Social media by the name itself is a stage for extroverts. The book & coffee types are as alien to social media as your wife is to a cricket bat. As a digital marketer, you need to stand out to stand a chance in the race. All is good, but if everyone is talking, but
Biggest Social Media Myth – Why your Marketing Efforts are Failing Read More »
With the advent of social media, companies have invested large sums of money to have an online presence, often without clear objectives. As digital marketing continues to become an essential part of any marketing strategy, companies are now beginning to focus their efforts on setting goals and measuring results. A fundamental part of any digital
3 Most Ignored KPIs in Social Media Monitoring Read More »
For nearly every serious brand today, social media (predominantly Facebook and Twitter) has become a regular part of the daily customer outreach. Companies are using social media, not only to syndicate their own content across the web, but also to engage with others, collect feedback, and find new opportunities as they arise The simple fact
5 Best Brands on Social Media in Kenya Read More »
With over 600 million active users all over the world, LinkedIn operates the world’s largest professional network on the Internet today. In the US alone, as of 2020, LinkedIn boasts 167 million users, offering a tremendous opportunity for salespeople looking to find prospect leads in the professional pool. The key to success on LinkedIn from
10 Hidden Powerful Features on LinkedIn to Boost Your Marketing Strategies Read More »
Let’s get real for a moment. How many people do you think use Facebook daily? Well, according to Statista, Facebook reported about 1.66 billion daily users in 2019. If we weigh in on the lower side, I’d say 1.5 billion daily active users seems like a pretty good guess. That’s a lot of users. I
Your Business Doesn’t Need a Facebook Page, and Here’s Why Read More »
A lot of the advice I end up giving, with regards to the creative side of Internet development, has to do with things like gif optimization, HTML standardization, forms, and interface design. This is all very important and relevant, but today, I’d like us to take a step back, and talk about two important things
Information Design in the 21st Century: Why it Really Matters Read More »
