Increasing conversion rates is not commonly associated with web design portfolios, but why not? The main purpose of a portfolio and landing page designs is usually to get more business or even snag you a full-time job. There are a few things that have become well-known to increase “conversions” of business websites no matter what […]
5 Ways to Boost Conversions Using Your Web Design Portfolio Read More »
Sometimes, the topic you choose to write on your blog is already completely saturated. As content creators, sometimes we all run out of ideas. But blogs need to be updated frequently to remain on search engine indexes. In this guide, I’m going to show you how to generate new content ideas for your blog for
7 Untapped Ways to Generate New Content Ideas for your Blog in 2021 Read More »
One of the most common questions I get from website owners who are looking to drive sales online is how to create website content that actually gets potential customers to convert. In this article, I’ll try to highlight a few ways you can use your content to sell your brand online as well as demystify
How to Create Website Content that Constantly Converts to Sales Read More »
In the “career” of a blogger, there are always those articles that are better accepted by readers: they receive more traffic and are always active. Here, for example, we never fail to quote top posts whenever possible. These are the types of old posts that need to be optimized. In this guide, I’ll show you
How to Repurpose Old Content on Your Blog for More Organic Traffic Read More »
Google recently announced that it now indexes more than a trillion URLs. Whilst many of these URLs aren’t particularly useful (representing replica, auto-generated content) the figure that Google presents clearly demonstrates the vast scale of the Internet. How many websites are indexed by Google in 2020? As of September 2020, Google’s index contains over 5.55
Best SEO Company in Kenya – Boost Your Organic Rankings Read More »
Local Online Business Directories in Kenya Local Online Business Directories are web portals that list, categorize, and map local businesses. Most online Business Directories in Kenya also allow customers to write reviews on local businesses listed within the directory. In recent years, as the use of the internet has become the norm in most demographics,
21 Popular Online Business Directories in Kenya to List Your Business Read More »
Today I wanted to cover a question I get from business owners all the time – Does my company/business need a blog? This guide is purely aimed at helping small, medium, and professional companies that want to explore the world of blogging for SEO value. Large internet companies, such as Tecnisa, Google, IBM, and many
Company Blog: Why Your Business Needs One Read More »
Marketing sometimes feels like an exercise that changes every minute and never ends. Especially with all the tools, tactics, and buzzwords that appear faster and faster every day. Many digital marketing experts are talking about content as the basic element of any marketing strategy, and they are right. Even more important than the content marketing
Content Marketing: A Simple and Complete Guide for Marketers Read More »
Did you know that big brands would rather spend more on toilet paper than on SEO marketing? As shockingly interesting as that may sound, it’s very true. Logic would drive SEO advocates to expect big brands to allocate a significantly larger budget on website search engine optimization efforts. But you will be surprised to see
Why Toilet Paper Is More Important To Big Brands Than SEO Read More »
Developing a blog strategy takes time and consideration, particularly when building a company blog, where multiple authors or stakeholders are involved. Strategic blogging decisions include primary blog goals and objectives, the choice of blog software, on-domain versus a new domain, design/usability, and functionality. While all of these components of a blogging strategy are important (and
15 Blogging Mistakes You Are Making on Your Company Website Read More »
